How to Start an Amazon Wholesale Business From Saudi Arabia

Starting an Amazon wholesale business from Saudi Arabia is possible even if you are a complete beginner, as long as you set up your account correctly and follow a clear process. In this guide, you’ll see each step from registration to your first wholesale order.

Step 1: Understand What You’re Building

With wholesale, you buy branded products in bulk from official distributors or brands and resell them on Amazon on existing listings. Your job is not to invent a new product, but to find products that already sell and secure them at a good wholesale price so there is profit after Amazon fees.

You’ll be building three main assets over time:

Your Amazon.sa (and possibly Amazon.com) seller account.
Your relationships with brands and distributors.
Your systems for product research, logistics, and cash flow.

Step 2: Prepare Your Legal and Bank Documents in KSA

Before you register on Amazon.sa, make sure your basic documents are ready. For a business account in Saudi Arabia, Amazon typically asks for:

Valid business email and mobile number.
KSA National ID of the owner or legal representative.
Commercial Registration (CR) for the business.
Recent bank statement or credit card statement for verification.
Active bank account where Amazon can deposit your payouts.

If you start as an individual, you still need your National ID and a recent bank or card statement, plus a bank account for deposits.

Step 3: Register Your Amazon.sa Seller Account

Go to the official Amazon KSA selling page and create your seller account.

Visit: sell.amazon.sa → click “Sign up” or “Start selling”.
Use your dedicated business email.
Fill in legal name, business type, and contact details.
Upload the requested ID and bank documents and complete identity verification.

Once Amazon verifies your identity and documents, your Seller Central account will be active and you can start adding products.

Step 4: Choose Your Fulfillment Method (FBA, FBM, or Hybrid)

Decide early how you will fulfill orders: FBA, FBM, or a mix.

FBA (Fulfillment by Amazon): You ship inventory to Amazon’s fulfillment centers, and Amazon handles storage, shipping, and returns.
FBM (Fulfillment by Merchant): You store and ship orders yourself or through a 3PL in Saudi.

For beginners in KSA, many start with FBA for smaller, faster‑moving items because it simplifies logistics and gives Prime eligibility on Amazon.sa. You can later add FBM for bulky or slow‑moving products.

Step 5: Research a Profitable Niche and Products

Now you must decide which category and products to target for wholesale.

Start by checking Amazon.sa best sellers and top categories (beauty, groceries, household, toys, office, etc.).
Look for products with steady sales, good reviews, and branded listings.
Use tools (Helium 10, others) to estimate demand and fees, and aim for products with at least 30% target profit margin after all costs.

Focus on products that:

Already sell consistently.
Are not dominated by Amazon or a single seller.
Have brands that are open to working with wholesale partners.

Step 6: Find Distributors and Brands Willing to Work With You

Once you know your target brands/products, you need official suppliers.

Common ways to find suppliers:

Search “[brand name] distributor Saudi Arabia” or “[brand name] wholesale KSA”.
Visit local distributors’ websites and contact their B2B/wholesale department.
Attend local trade shows or industry events to meet brand reps.
For international brands, use Google with keywords like “brand name wholesale distributor”, “B2B sales”, or “authorized reseller”.

Your goal is to get a wholesale account, a price list, and terms (MOQ, payment terms, shipping).

Step 7: Analyze Price Lists and Check Profitability

After you receive price lists, you must calculate if each product is really profitable on Amazon.

For each candidate product:

Check current selling price on Amazon.sa (and other marketplaces if relevant).
Estimate all costs: wholesale price, shipping to you or to Amazon, FBA or FBM fees, and any import duties if you import stock.
Use an FBA fee calculator (or Amazon’s revenue calculator) to estimate net profit per unit and margin.

Aim for products with healthy margins and stable demand, not just “cheap” items.

Step 8: Place Your First Test Order

Start with a controlled test order instead of committing too much capital.

Choose a small set of SKUs that meet your criteria (good demand, profit after fees, reasonable competition).
Place an initial order sized to cover 1–2 months of expected sales so you can test real performance without overstocking.
Confirm invoices, packing, and labeling requirements with your supplier.

Use this first round to learn how fast items sell, how customers respond, and how your cash flow feels.

Step 9: Prepare and Ship Inventory to Amazon (If Using FBA)

If you choose FBA for Amazon.sa:

In Seller Central, create a shipping plan and follow Amazon’s packaging and labeling guidelines.
Label units with FNSKU barcodes (if required) and pack cartons according to Amazon specifications.
Book a carrier or freight forwarder to deliver inventory to the assigned Amazon.sa fulfillment center.
After Amazon receives and scans your inventory, your listings become active for sale.

For FBM, set your shipping templates, handling time, and carrier options, and make sure you can deliver within Amazon’s promised time frames in KSA.

Step 10: Launch, Monitor, and Reorder

Once your products are live, your focus shifts to operations and optimization.

Monitor sales, Buy Box share, and pricing daily or weekly.
Adjust prices within your margin to stay competitive.
Track inventory to avoid stockouts, especially on products that start selling well.
Collect data for 30–60 days, then decide which products to reorder, increase orders for, or drop.

Over time, you want a stable portfolio of repeat orders from reliable brands and distributors, not one‑time “lucky” deals.

Common Mistakes to Avoid in KSA

Beginner wholesale sellers in Saudi often hit the same problems:

Registering with incomplete or inconsistent documents, causing delays or rejections.
Ignoring Amazon’s restricted products and compliance rules for KSA.
Buying large quantities without properly checking sales history and FBA/FBM fees.
Working with non‑authorized suppliers and facing authenticity or IP complaints.

Take time to set up correctly, work only with legitimate suppliers, and always verify numbers before sending money.

Work With Mahnoor LLC on Your Amazon Wholesale Journey

If you want help setting up your Amazon KSA seller account, choosing the right wholesale model, or analyzing product and supplier opportunities, Mahnoor LLC can guide you step by step. We combine Amazon wholesale experience with digital marketing and systems to help you build a scalable and compliant business.

Learn more and book a consultation:
👉 Visit Mahnoor LLC (mahnoor.online)